Foundations of Digital Marketing equips students with essential skills in SEO, social media marketing, email campaigns, paid advertising, and web analytics through a structured curriculum. The course blends theoretical concepts with hands-on projects, allowing students to create and optimize real-world marketing campaigns. Through interactive lessons and case studies, learners develop expertise in data-driven strategies, content creation, and performance measurement.
Employability skills are the fundamental abilities that enable individuals to secure, retain, and excel in a job, making them valuable to employers across various industries. These skills include effective communication (both verbal and written), strong teamwork and collaboration, problem-solving and critical thinking to tackle challenges, adaptability to changing work environments, and efficient time management to meet deadlines.
The Income Tax & GST course offers an in-depth understanding of both income tax and Goods and Services Tax (GST) systems. It covers key aspects of income tax filing, exemptions, deductions, and tax planning strategies, along with GST registration, return filing, compliance, and audit processes. Participants will gain a thorough understanding of how to navigate tax laws for individuals and businesses, ensuring accurate reporting and effective tax management. Ideal for accountants, tax professionals, and business owners, this course helps learners stay compliant and optimize their tax obligations.
The GST Compliance & Auditing course provides a comprehensive understanding of Goods and Services Tax (GST) regulations, ensuring businesses remain compliant with tax laws. It covers key topics like GST filing procedures, tax invoicing, returns, exemptions, and audit requirements. Participants will learn how to manage GST compliance, handle audits effectively, and understand the legal implications of non-compliance. Designed for accountants, tax professionals, and business owners, this course helps individuals navigate the complexities of GST while ensuring accurate reporting and minimizing tax-related risks.
The Social Media Content Creation course teaches the skills needed to craft engaging and effective content across various social media platforms. It covers topics like content strategy, visual storytelling, audience engagement, and platform-specific techniques (e.g., Instagram, TikTok, YouTube, etc.). Participants will learn how to create eye-catching posts, videos, and stories that resonate with their target audience, boost brand visibility, and drive engagement. Ideal for marketers, entrepreneurs, and influencers, this course equips learners with practical tools and insights to succeed in the dynamic world of social media marketing.
The Sustainability and Green Chemistry in EV Sector course focuses on the environmental and chemical aspects of electric vehicle (EV) production, with an emphasis on sustainable practices and green chemistry principles. It explores topics like eco-friendly battery materials, renewable energy integration, reducing carbon footprints in manufacturing, and recycling strategies for EV components. The course also delves into the role of green chemistry in minimizing toxic substances and promoting energy-efficient processes within the EV industry. It's designed for professionals seeking to integrate sustainability into the growing electric vehicle sector while adhering to environmentally responsible practices.
An EV Battery Management Course provides essential knowledge and skills for managing the performance, longevity, and safety of electric vehicle (EV) battery systems. The course covers topics such as battery types, charging protocols, battery health monitoring, temperature control, and diagnostics. It also includes insights into battery management system (BMS) architecture, software, and how to optimize the overall efficiency of EVs. Ideal for engineers, technicians, and anyone involved in EV technology, this course equips participants with the tools to ensure safe, reliable, and effective battery operations in electric vehicles.
Learn Tally for accounting, business transaction management, inventory, and payroll, and GST fundamentals and key concepts, which include GST registration, GST structure and rates, returns, and compliance.
Comprehensive Faculty Development Program on Advanced Tally and GST, conducted over five days at Manonmaniam Sundaranar University. This program aims to equip faculty members with advanced skills and knowledge in Tally software and the latest GST regulations, enhancing their teaching and administrative capabilities.